Emma's World

  Hi, babes!  Emma here, and today's topic we're tackling is serums. Let's dive right in, shall we?  First of all, what are serums? Serums are silky, light oils that give a concentrated dose of active substances while also locking in moisture. The oil-base isn't overpowering, but it allows the components to permeate the skin's surface, assuring efficacy while also protecting your skin from the effects of daily life.  And what are they for? Everyone's skin is unique, which is why it's so much fun to use a product that's personalised to your specific needs. Acne a problem for you? For that, there is a serum. Do you have dehydrated skin that needs to be hydrated? There's even a serum for that. Using a strong serum before your moisturiser will help you treat your skin the way it was meant to be treated, from fine wrinkles to the most sensitive skin types. Whether you're a seasoned serum user or a novice, here are some serums you could benefit from th...

 Hi, babes!  Emma here with a little semi-deep dive into collagen. You've heard about it, you've seen supplements being advertised, and you have some inside you at the very moment, but how much do you actually know about it? Let's pick it apart today, shall we?  It is impossible to discuss anti-aging skincare without bringing up specific elements, one of which includes collagen. What's behind it though? The most significant structural protein in our skin, collagen is also responsible for providing us plump, youthful-looking skin, among other functions. But over time, our collagen degrades due to ageing and other external factors. We resort to whatever we can get our hands on the quickest in an effort to replace that lost collagen, be it collagen lotions, collagen-stimulating substances, collagen supplements - the list really is endless. Things might be rather overwhelming with all the various collagen skincare products on the market, which is why I'm here to guide y...